Here are the details from Terry Kate from Romance in the Backseat:
Authors and Bloggers are both working together online to reach out to readers and spread the word about the books we read and love. We all face challenges with online promotion that can be alleviated by working together. By streamlining the process of co-operative work between Authors and Bloggers we can move forward using social media and online outlets to expose more readers to more books.
*** How this Conference works. The Book Bloggers and Authors Conference is an online event. It will be posted on a private Ning. The panels are live audio using blog talk radio. This allows for the interactive flow of conversation as well as allows for callers to ask questions. While each Panel goes on there is a set chat room allowing attendees to discuss the issue together as they listen. These recorded panels are available to listen to in archive during and after the conference.
We have the tentative schedule for the BBA Online Conference with the announcement of panelists to be added soon. Friday Night and all day Saturday August 6&7 radio panels and live discussions. All Times are EST
6 - 7pm - EST Opening Event
7 - 7:30pm - Fix Your Facebook - Authors and bloggers, Facebook is important. It is an easy location to use for us to learn about each other. It allows you to use links, display info and get together with readers and other industry folk. Get yours set up the right way and get the biggest benefit from having a Facebook account.
7:30 - 8:30pm - The art of the Review - Hear how reviewers approach writing their reviews as well as authors weigh in on what they look for and appreciate.
8 - 9pm - Be a better guest blogger/how to guest blog - Learn what bloggers and readers are looking for. What is important to include when you guest blog. What is the blogger's part and what is the author's/guest's. How to bring more attention to your guest blogs.
9 - 10:30 - Should Authors Blog - A round table discussion on the benefits and downsides of authors having blogs and what other possibilities are open to them.
11am - 11:30 EST- Opening Panel
11:30-12:30 - Finding the Right Blogs - What makes a blog a good match for what you write? How do you find them? What can you do to work with them, how to get in contact, SEO and web search secrets.
12 - 1pm - Approaching Authors and Publishers - Bloggers, how do you approach authors and publishers? What makes your blog stand out to them. ARCs, Authors, Interviews, the important parts and proceedures.
1:30 - 3pm - Time Management - Promotion - This is a good thing for all of us in life. We are bringing in some pros to talk about time management and the benefits it can have on your promotion.
3:30 - 4:30pm - Live Events and Happenings - Important to bloggers AND authors -We need to reach out as authors and bloggers - so lets talk about how to go about it. Book signings, conferences, libraries, book stores and more. Where to go and how to go about it.
5 - 5:30 pm - Get your books Reviewed - Authors roll in getting reviewed and why that is important. Is it all on your pub? What is the proceedure and what falls to the reviewers. Discussing why it is important to get reviewed.
5:00 - 6:00pm - Bloggers Working Together - Co-operation - Blog hops, memes, networking, and reaching out to fellow bloggers. Panelists - Rebecca - Dirty Sexy Books
6:00 - 7:00pm - Blog Tours Pros and Cons - Are they good for bloggers? Do they benefit authors? Hear from bloggers, authors, and those who organize the tours.
7:00 - 8:00pm - What makes a Great Interview- Authors Weigh in on what they like to be asked and bloggers what makes the returned answers stand out. Panelists - Ilona Andrews http://www.ilona-andrews.com/ - Stacia Kane http://www.staciakane.com
9 - 10:30 - How can bloggers and authors do it better? Wrapping up the ideas covered during the conference and discussing the future of Blogger author relations.